As a newly qualified yoga teacher, you have invested a lot of time and effort to become a yoga teacher. The next step, is to step out and teach yoga. Starting your own business can be a daunting prospects. You may be thinking of teaching yoga classes in your local yoga centre or offering yoga to businesses. Maybe you wish to own your own yoga studio and develop an on-line business selling yoga clothes, yoga bags and yoga mats.
Starting your own business can be challenging. As a yoga teacher, your focus may primarily be to develop your teaching skills and provide a safe and nurturing programme and environment for your students.
However to build a successful business you also need other tools and skills. For example, you will need to design business.educationeasy.net business cards and flyer's to promote your services, specialist marketing.educationeasy.net marketing information to target clients, a book keeping system to help you manage your finances, plus a level of IT competence to email potential clients and set up a web presence. All of this takes time, energy and love.
To Grow a Wealthy Yoga Business You Must Look After Your Inner Well Being
Learning to balance the physical needs of your yoga business with your personal and spiritual values can be a delicate act to sustain. Some yoga teachers feel it is unethical to earn money from teaching yoga. However, you may be like me and have teenage daughters, plus a mortgage and utility bills to pay. Some times, you may be so busy teaching and planning yoga classes, you do not have time to care for yourself. If this is the case, it is essential you take the necessary steps to balance the demands of teaching with caring for your inner wellbeing and spiritual growth.
Follow the seven tips below to ensure you have the time and energy to nurture your self and give your best to your clients.
1. Care for your health. As a Yoga Teacher, it is vital you are strong and healthy. Your students expect you to mirror what you teach. Therefore, take time to eat well, drink lots of water and rest during the day. You will attract more clients if your energy is clear and vibrant.
2. Honour yourself. The more you care and value yourself, the easy it is for you to set a fair and realistic price for your services. Negotiation is a skill. Making money, earning a living from teaching is a fair exchange for your time and effort. Money enables you to invest in further training, maybe employ a virtual assistant to cover routine administrative tasks. This frees you up to share your spiritual wealth to a wider audience.
3. Be passionate about your work. Live and breathe yoga. Greet your students and potential clients with a smile and twinkle in your eye. Let them feel the beauty of yoga as they talk with you. Your energy and vitality will encourage clients to sign up and personally experience your joy.
4. Be creative. Seek out creative ways to work with clients. Instead of running weekly yoga classes in a yoga studio, you might be interested in teaching in less traditional settings; perhaps you could approach local businesses and offer lunch-time or after-work Stretch and Relax Classes; or your local hospital may allow you to run Gentle Yoga Exercise Groups for patients and staff. I teach children in local schools and also run classes for a Community Mental Health Team and at a prison for Prison Officers.
5. Communicate regularly with clients. A regular newsletter, either in print form or on-line is an ideal way to let people know about you. Your newsletter can cover topics such as yoga postures for different ailments, breathing techniques to help you sleep and even a question and answer forum. Set up a blog, sign-up on any of the social networking sites, or send out a regular Inspirational Quote via text message are all useful ways to connect with others.
6. Keep a vision board and use it to help keep you focused on your goals and intentions for your business. Remember your business is a reflection of your inner well being. So, make sure you include lots of colourful and rich images which nurture your inner core.
7. Commit to your daily yoga and spiritual practice. Regular self practice keeps you in touch with the essence of yoga and reminds you that everyone is a "student." The more in touch you are with yourself the greater your capacity to give to your students and potential clients.
Building your business takes time. As a yoga teacher, it is important to make sure you look after your inner health to ensure the success of your business. Let me know how you get on - I would love to support you grow a healthy yoga business.
Ntathu Allen, Hatha Yoga Teacher designs personal yoga exercise programmes for beginners. She helps you learn easy yoga postures which improve your flexibility, breathing practices to release stress and meditation techniques to soothe and calm your mind. To find out more go to: yogainspires.co.uk yogainspires.co.uk and sign up for your free monthly yoga and health newsletter, "Healing for the Soul," full of wellbeing and holistic healing tips and; yoga exercises to energise and nurture your soul.
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